This morning we launch our first furniture collaboration with Artifort at the 2018 Salone del Mobile in Milan. Together we are presenting Moby, a new typology of pouffe, fusing craftsmanship and tradition with insight and functionality.
Known for our consumer technology and homeware, we have always combined our futurist style with strategic user experience. In this collaboration with Artifort, we wanted to explore what a user-centric approach could bring to the traditions and craft of contemporary furniture design.
Artifort is a go-to brand for beautiful, comfortable, enduring design. Commenting on his debut for the master upholsterers, Tej said “Artifort has always taken a progressive approach to colour and form. Bold and unafraid to take risks, its name is synonymous with iconic, accessible design that lasts – making the brand an exceptional partner for our first furniture collaboration.”
See the work here